I am not very good at taking pictures, but from time to time you need to place a picture of your product in a marketing piece. here are 2 tips for those of you are photographically challenged - like myself.
- scan the objects using your flat bed scanner - this works beat if the article is flat. Manipulate the image in your image editing software, save it for the web and upload.
- Invest in a Portable Mini Studio in a Box. I got mine at amazon.com for about $70.00. Trust me, this works - you should see my befores!
Today's marketing tip:
Give Away A Little to Make a Lot. This is the idea of giving away a free sample, although it can also apply to those who are selling services as well as products. If you own a massage studio, offer free five-minute massages in a public, highly-trafficked area. If you own an inflatables company, set up your wares in a place where children will be present and invite them to play for free for several minutes. While you’re giving away your “free sample,” let potential customers know more about your business and what you can do for them.
Ask yourself two major questions: Can you turn your logo into something that people would be willing display or even be willing to pay you to display? And can you offer a sample of your product or service for a small fee in a high-traffic area? These two questions are the basis of a great brand-building campaign that is not only free for you, but could also be the source of a small profit.
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