1.Wear It! People will pay to wear a T-shirt with a cool logo. Just look at the souvenir stands after any concert and see how much money people are willing to part with just so they can wear their favorite band’s logo. But don’t be fooled into thinking that you have to charge an arm and a leg for a T-shirt or pair of shorts with your logo. Charge just a little more than cost. The real profit comes from the publicity you get as your loyal customers advertise you on their clothing.
2. Use Everyday Items. Think about the number of reusable shopping bags you see every day. Conscientious consumers are willing to pay a small price to do the right thing, including using a shopping bag that has information about the business that sold them the bag all over it. People feel good about acting responsibly, in this case by cutting down on plastic bags, and they’ll pay you for the opportunity to do so.
3. Network. If this piece of marketing advice sounds like something you've heard before, there's a good reason: It works. Join your local chamber, leads groups like LeTip International Inc.or Leads Club, your industry association, or Rotary Club. When you go, ask the people you meet what leads they're looking for--and really listen to what they have to say. They'll repay you in kind.
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